Mechanical engineer and semi-professional doodler turned freelance digital designer, creative director, and marketing consultant. With a refined aesthetic sensibility and a flair for digital propaganda, I apply a science-based - intuition-driven approach to evocative storytelling, development, and design.

With creative work, I do it all - and I do it well. Clients rely on me as a full-service partner; I command the versatility of a generalist with the precision and mastery of a specialist. From creative direction, copywriting & storyboarding, to 2D & 3D illustration, compositing, animation and motion graphics; I take projects from concept to creation with consistency, craft, and excellence.

While my personal style is distinct and often favoured, I can authentically adapt to any brand identity or creative direction. I lean toward traditional design methods for their accuracy and control, but thoughtfully incorporate assistive and generative AI where it adds value.

Strategy through invaluable insight and extensive experience. Ideation through creative thinking and raw intuition. Engagement through captivating design and compelling communication.

Over the last twenty years I've been supporting a diverse and expansive group of global best-in-class brands from burgeoning startups to established multinationals. Often preferred or dedicated direct-to-client; I also assist agencies, studios, and in-house departments who continue to engage me for my effectiveness and expertise.

My work has lit marquees on the Vegas Strip and within its iconic casino-resorts, wrapped NHL and MLB stadiums, billboards atop Dundas Square, within Union Station and Eaton Centre, and inside countless national retailers. From Davos World Economic Conference to mainstage at major festivals; boardrooms to barrooms and everywhere online.